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LATEST NEWS

Nigerian Breweries flags off 80th anniversary celebration with nationwide search for shared memories

Nigerian Breweries Plc, Nigeria’s foremost brewing company, has flagged off activities...

Choose Milk Campaign launches national essay competition to educate Nigerian pupils on milk and creamers

The Choose Milk Campaign, a national initiative focused on strengthening consumer...

IMC

Alphabet’s SpaceX bet turns into a $94 billion investment windfall

Alphabet’s decade long investment in SpaceX has emerged as one of the technology...

Instagram refreshes brand identity with new wordmark

Instagram has unveiled a refreshed brand identity as the social media platform moves...


Features

The fight to put brands on the balance sheet is not worth having

 For years, marketers have been fighting the wrong battle. The argument...

Need for Africa to stop waiting for validation, but start owning its narrative

For decades, Africa has fought two battles simultaneously and the first has...

Chowdeck data reveals how Nigeria’s salary cycle dictates consumer spending

Femi Aluko, co-founder and CEO of Chowdeck, Nigeria’s fastest-growing food...