News

Xero picks Argonaut to lead global “Love Changes Everything” brand push

Cloud accounting company Xero has selected agency Argonaut to run its first major...

Video Marketing in 2026: The numbers behind an unstoppable trend

Video has moved from a "nice to have" marketing channel to the default way brands...

Elev8 Media relaunches flagship CMS Marina Billboard as “King of Marina 2.0”

New LED display upgrades the company’s first-ever site, on one of Lagos Island’s...

PepsiCo opens global agency review to accelerate AI first marketing strategy

PepsiCo has launched a global agency review as the food and beverage giant moves...

AI agents to influence $3.35trn in consumer spending by 2030, WARC, PHD

Artificial intelligence agents are set to become a major force in consumer purchasing,...

World’s biggest brands pivot to volume growth as consumers push back on price hikes

For three years, the world’s biggest consumer brands discovered a remarkable truth....

‎MARKETING EDGE National Marketing Stakeholders’ Summit 2026 beckons

Countdown to a landmark edition of the 2026 MARKETING EDGE National Marketing Stakeholders’...

Lineup and alfa Stylo form strategic partnership to enhance direct advertising design capabilities

Lineup, a leading global provider of media sales technology, today announced a strategic...

Nigeria to earn ₦54.59 billion from MTN’s ₦545.89 billion dividend payout

MTN Nigeria has approved an interim dividend of ₦26 per ordinary share, amounting...

Glo unveils campaign line, “Never Settle For Less”, new products in Lagos

Total telecommunications solutions company, Globacom, on Wednesday unveiled a transformative...