News

Meta unleashes next generation AI tools to transform advertising, creator marketing

As artificial intelligence rapidly reshapes the marketing landscape, Meta has intensified...

Ogilvy lands Movember PR brief following competitive pitch

 As organisations increasingly seek stronger cultural relevance and deeper audience...

Lafarge unveils new corporate identity, changes name to HBM Nigeria Plc

...reinforces Commitment to Nigeria's Industrial Growth A new chapter has begun...

2026 National Advertising Conference to examine industry’s readiness for the next frontier

Nigeria's advertising and marketing communications industry is set to converge in...

The Irishman Whiskey celebrates fatherhood with intimate Father’s Day gathering in Lagos

As brands continue to explore more meaningful ways to connect with consumers beyond...

How Porsche’s Black Mambas campaign redefines purpose marketing

In an era when brands are increasingly expected to stand for something beyond the...

Glo repackage ‘borrow me credit’ service, boosts customer connectivity

Globacom has repackaged its popular "Borrow Me Credit" service, reinforcing its...

Cannes Lions 2026: Strengthen creative campaigns with new tools from YouTube

The numbers were already uncomfortable before Cannes Lions 2026. Now YouTube has...

Preserving cultural heritage: Inside Google DeepMind’s collaboration with Pelé

On August 2, 1959, Pelé scored the most beautiful goal of his career. Three...

Nigeria stocks shed N8.24trn as investors pull profit after record run

 Nigeria's equity market has lost N8.24 trillion in market value since the start...