News

Experiential marketing gains strategic ground as global value rises and Nigeria accelerates adoption

The global experiential marketing services market is steadily expanding as brands...

MARKETING EDGE empowers three staff members through O2 Academy training 

 Nigeria's leading marketing and advertising publication, Marketing Edge, has further...

O2 Academy graduates over 42 students, holds electric vehicle pitch presentation

 O2 Academy Lagos, Nigeria’s premier advertising school concluded another successful...

Dr. Chitsunge urges Nigeria to turn food security plans into real impact

Food security is no longer just an agricultural concern but a matter of national...

Stanbic IBTC Bank Nigeria PMI®: Business activity continues to rise, but higher fuel costs limit growth

The Nigerian private sector remained in growth territory at the start of the second...

LASAA accelerates digital shift, deploys smart Portal, mobile app to reshape Lagos outdoor advertising ecosystem

The Lagos State Signage and Advertisement Agency has taken a decisive and forward-moving...

Rising costs push Nigerians towards pre-owned market

Soaring living costs are pushing Nigerians across income brackets towards second-hand...

How Nigerian brands celebrated Workers’ Day 2026

Workers’ Day arrived with brands reminding Nigerians that rest still feels like...

Meta opens advertising platform to AI tools like ChatGPT, Claude, others

Meta launched Ads AI Connectors on 29 April 2026, enabling advertisers to create,...

Olasode Family to mark 10 years remembrance of Abiok Publicity Co-Founder

The Olasode family of Gbagura, Abeokuta, Ogun State, will on Saturday, May 2, 2026,...