News

Nestlé recorded 4.0 per cent organic sales growth in the third quarter of 2026

Nestlé recorded 4.0 per cent organic sales growth in the third quarter of 2026....

Item 7 go VS Item 7 Move: When does brand similarity become brand exploitation?

By Adetokunbo Modupe The controversy surrounding two Nigerian fast-food brands...

An Evening of Many Honours: ARCON celebrates advertising pioneers, brands and agencies at maiden ASRA

It was an evening of recognition for the people who helped build Nigeria’s advertising...

Anthropic IPO puts AI growth and existential risk in the same spotlight

Anthropic, the United States-based artificial intelligence company behind the Claude...

McCann reshapes global leadership as Andrés Ordóñez takes Chairman’s seat

McCann has appointed Andrés Ordóñez as its global chairman, moving the agency’s...

Shoprite turns to neighbourhood stores in bid to rebuild Nigerian business

Shoprite Nigeria has revealed plans to open standalone neighbourhood stores as part...

When brands fight consumer feedback, trust becomes the real controversy

A brand’s reputation is built over years, but the way it responds to one difficult...

MARKETING EDGE ONTV hosts Ayodeji Tobun this Wednesday

MARKETING EDGE ONTV will feature the concluding part of its interview with Ayodeji...

Unilever Nigeria posts N26.4bn profit as nine-month revenue climbs 18%

Unilever Nigeria Plc grew its revenue by 18 per cent to N184 billion in the first...

Seni Adetu brings consumer brand leadership to JPMorgan banking board

Seni Adetu’s appointment to the board of JPMorgan Merchant Bank Nigeria Limited...