Features

From markets to landfills: How Nestlé Nigeria is turning the tide on plastic waste

Six years of sustained action, 61,000 tonnes diverted, and a blueprint for circular...

Fintech as growth infrastructure: How Nigeria became Africa’s digital finance powerhouse

From 30% financial inclusion to $543.3 million in revenue — the remarkable rise...

MultiChoice’s price slash: Strategic pivot or silent plea for survival?

When a family in Lagos walked into a retailer in November 2025 and found a DStv decoder...

Nestlé Nigeria keeps empowering rural women, staying true to its vision of touching lives nationwide

Nestlé Nigeria continues to transform the lives of rural women across the country...

Nigeria’s ₦2 trillion problem: Can turnaround management revive the economy’s sleeping giants?

As thousands of factories sit idle and refineries worth billions produce nothing,...

Nigeria’s business future hangs in the balance as Nestlé Nigeria battles back from the storm

Nigeria’s economic climate continues to tighten its grip on businesses across industries,...

The silent reset: Why real change begins where systems fail

In the dusk of what we once called “normal,” familiar rhythms have begun to falter....

When virality crosses the line: lessons from the Bokku advertising controversy

A social media controversy broke out this week. It followed an influencer-led campaign...

Why tech brands must move beyond clicks to claim their category

For years, technology brands have taken pride in being the most digitally mature...

Pre-sold and unaware: How emotional bias shapes buying behaviour

 Before a shopper clicks “buy,” they often already made the decision. Long...