Category: News

Interactive Digital Signage market expected to grow at 7.9% CAGR through 2028

By Felicia Nwosu The interactive digital signage market, which was valued at approximately...

Promoting collaboration and inclusivity can drive meaningful change in advertising – Saeidi

By Abimbola Mohammed Sasan Saeidi, World President and Chairman of the International...

2 days left to LIA Final Entry Deadline – 9th September 2024 – ENTER NOW!

Eligibility:  Work submitted must initially be released, published and/or broadcast...

How Nigerian brands are winning with social media marketing

By Seun Johnson The growing digital economy in Nigeria is continually reshaping...

The advertising industry is set to host its 4th National Advertising Conference

By Abimbola Mohammed Preparations are underway for the 4th edition of the National...

Global experiential marketing service market set for significant growth through 2028

By Felicia Nwosu The global Experiential Marketing Service market is projected...

eBay appoints Dentsu iProspect as global media agency

By Oluwaseyi Lawal Following a competitive review, eBay has transitioned its global...

Jack Daniel’s media account moves to Starcom Media Perspectives

In a significant shake up within the advertising industry, Starcom Media Perspectives...

CMC Connect appoints former KPMG chairman Kunle Elebute as chairman-designate

By Oluwaseyi Lawal CMC Connect LLP (Perception Consulting), a leading public relations...

Pearson highlights British Council’s profound contributions

By Felicia Nwosu Lucy Pearson, the Country Director of the British Council in...