IMC

Aig-Imoukhuede to Advertising Practitioners: Master your environment or become irrelevant

Aigboje Aig-Imoukhuede, Chairman of Access Holdings Plc and Founder/Chairman of Coronation...

Marketing communications industry must anticipate, innovate and lead-Dr. Fadolapo

Dr. Olalekan Fadolapo, Director General of the Advertising Regulatory Council of...

Ogilvy unveils ECHO AI platform to scale celebrity advertising 

Ogilvy has unveiled ECHO, a consent-first artificial intelligence platform that enables...

Johnvents Foods names Peter Otu, Managing Director of FMCG Downstream Business

Johnvents Foods Limited has named Peter Otu as Managing Director of its FMCG Downstream...

Moët Hennessy elevates Rene Madumere to Senior Brand Manager, Hennessy

Moët Hennessy has elevated Rene Madumere to Senior Brand Manager, Hennessy, marking...

Nigeria’s video production industry must evolve with technology, data, changing audience habits – Tobun

Nigeria’s video production industry is at a critical point of transformation, with...

New marketing professionals must move beyond campaigns to creating impact – Onaivi

Stephen Onaivi, Managing Director of MediaReach OMD, has charged emerging marketing...

Publicis completes $2.2bn LiveRamp acquisition, unveils AI growth platform

Publicis Groupe has completed its acquisition of data technology company LiveRamp,...

Akinwunmi challenges agencies to earn their place in the AI era

Lolu Akinwunmi, Group Chief Executive Officer of Prima Garnet Africa, has challenged...

AEF graduates 80, provides start-up equipment for sustainable businesses

Giving people fish may feed them for a day, but teaching them how to catch fish gives...