IMC

TBWA unveils new global visual identity

TBWA has introduced a refreshed global visual identity as the creative network moves...

OAAN at 41: Industry leaders confront debt, regulation and political neutrality ahead of campaign season

The Out-of-Home Advertising Association of Nigeria (OAAN) used its 41st Annual General...

George Isitua-Onukwu pledges creative evolution at TBWA\Concept Unit

The Managing Director and Chief Executive Officer of TBWA\Concept Unit, George Isitua-Onukwu,...

FG inaugurates Advertising Offences Tribunal as minister of information charges new panel on integrity

Alhaji Mohammed Idris, Minister of Information and National Orientation, on Tuesday...

ARCON AIC 4.0: Experts call for smarter regulation as AI reshapes advertising

Nigeria’s advertising industry is entering a new phase as artificial intelligence,...

MARKETING EDGE ONTV hosts George Isitua-Onukwu this Wednesday

MARKETING EDGE ONTV returns this Wednesday with the concluding part of its exclusive...

Akanmu charges ad industry to confront the triad of platforms, people and regulation

At the 4th Annual Advertising Colloquium (AIC) organised by the Advertising Regulatory...

OOH industry and political campaign season: Ekechi charges OAAN on ethics, fair practice and democratic responsibility

  As Nigeria edges closer to another election cycle, the out-of-home advertising...

WPP gains 26% as turnaround plan shows E signs of recovery

WPP has recorded a sharp 26% rise in its London-listed shares after the global advertising...

Ad pitch culture faces fresh scrutiny as industry voices demand fairer value exchange

Nigeria’s advertising industry is taking a harder look at its long standing pitch...