MIPAN

Is Nigeria’s freeTV truly Free? Ogunpitan questions DSO rollout

Nigeria’s planned transition into a fully digital broadcasting era has continued...

Nigeria set to unlock new broadcast era as digital switch- over nears nationwide rollout

Nigeria is now on the verge of a major broadcasting transformation as the Federal...

Industry leaders back regulation, push for smarter frameworks to match Nigeria’s evolving IMC landscape

Leading voices across Nigeria’s integrated marketing communications space are aligning...

Plans underway as National Advertising Conference sets stage for 2026 edition

The National Advertising Conference (NAC) has announced plans for its 2026 edition,...

Lanre Adisa highlights HASG strategy driving industry toward policy readiness, continental opportunity

Nigeria’s advertising industry has begun taking deliberate steps toward preparing...

Dentsu’s team, Conviviality secures landmark Pernod Ricard media mandate across Africa

Major brand partnerships rarely change the direction of a conversation overnight....

Remi Ogunpitan urges media platforms to rethink OTT strategy for African audiences

Remi Ogunpitan, Founder and Chairman of IBST Media, has called on media platforms...

HASG urges dialogue as industry tensions persist

The Heads of Advertising Sectoral Groups, HASG, has called for calm and renewed engagement...

Industry leaders weigh economic outlook, brand investment, policy impact at ARCON Webinar

Stakeholders in Nigeria’s marketing communications industry gathered and shared...

ARCON webinar spotlights Nigeria’s 2026 economic outlook as Muyiwa Oni  projects moderate growth

Economic realities shaping Nigeria’s business environment in 2026 came into sharp...