Category: News

Why stakeholders need to redefine media advertising industry – Dentsu X MD, Chike Oputa 

The Cluster MD of Dentsu X and Dentsu Location Services, Chike Oputa, has challenged...

AAAN opposes bill to establish separate regulatory body for out-of-home advertising

The Association of Advertising Agencies of Nigeria (AAAN) has expressed its opposition...

Media takes center stage as growth catalyst in marketing strategies

By Felicia Nwosu Findings from the latest CMO Navigator Report, based on insights...

ADVAN Partners Innovation Day set to hold

By Felicia Nwosu The Advertisers Association of Nigeria (ADVAN), has expressed...

Smartphone market to hit 140m users by 2025 as experts outline key drivers

By Seun Johnson The smartphone market in Nigeria has been projected to surpass...

Meet MARKETING EDGE’s Top 10 Strategist in Nigeria- Okewumi

Daniel Okewumi is a strategic maestro transforming Nigeria's brand landscape. In...

Akinsiku hails bill to professionalize Nigeria’s OOH media sector

By Felicia Nwosu   Sola Akinsiku, President of the Outdoor Advertising...

Mars to launch global account review

By Abimbola Mohammed Mars, Inc., the multinational conglomerate behind renowned...

Fueling organisational success with team’s shared vision, purpose

By Seun Johnson To drive success and achieve the expected return on investment,...

A Fireside Chat to remember: Ajayi, Akinwunmi ignite industry dialogue at ‘Black AT’

By Felicia Nwosu The atmosphere was electric as industry professionals and enthusiasts...