By Oluwaseyi Lawal The Associate Director of Analytics for West, East and Central Africa, Kantar has said that 90 percent of marketers consider measuring and proving return on investment...

TeonEngine, Nigeria’s leading marketing technology company, marked a pivotal moment in its corporate trajectory and in the nation’s MarTech industry with the grand unveiling of...

By Oluwaseyi Lawal Publicis Groupe has signed an agreement to acquire Influential, a leading influencer marketing company and platform that connects brands to audiences through creator-driven...

By Felicia Nwosu Steve Babaeko, Founder and Chief Executive Officer of X3M Ideas, has urged Nigerian creatives to harness their cultural identity for global success while also integrating...

By Oluwaseyi Lawal Nigeria's leading film production and distribution company, Filmone Limited, has announced the official appointment of Ladun Awobokun as the Chief Content Officer. This...

Telecommunication services provider, Globacom, has celebrated the eighth year of uninterrupted connectivity for Glo 1, the international submarine cable which is solely owned by the...

By Oluwaseyi Lawal Nigeria's leading film production and distribution company, Filmone Limited, has announced the official appointment of Ladun Awobokun as the Chief Content Officer. This...

Telecommunication services provider, Globacom, has celebrated the eighth year of uninterrupted connectivity for Glo 1, the international submarine cable which is solely owned by the...

By Oluwaseyi Lawal Renowned multinational conglomerate, SIFAX Group, has announced the official appointment of Mrs Wunmi Eniola-Jegede as it's Coordinating Director. Taking to...

Nigeria’s leading brands and marketing publication, MARKETING EDGE, has congratulated the newly elected president of Association of Advertising Agencies of Nigeria, (AAAN) and newly...