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LATEST NEWS

NIPR inducts NIMN president Bayo-Ajayi, Enang as fellows at AGM in Kaduna

The Nigerian Institute of Public Relations (NIPR) has inducted Dr Bolajoko Bayo-Ajayi,...

NIPR inducts 15 new fellows, 107 associate members at 63rd AGM in Kaduna

The Nigerian Institute of Public Relations (NIPR) has inducted 15 new Fellows and...

IMC

Unilever unveils global creator strategy with SAMY Alliance to power social-first growth

In line with its plan to deepen its presence across digital culture, Unilever has...

Bunmi Oke to lead ‘Through Her Lens’  creative leadership conversations at Black At Lagos

Olubunmi Oke, Chief Executive Officer and Lead Consultant of Ladybird Limited, will...

Features

Where sustainability plays with consumers’ minds more than wallets

 Seventy-seven per cent of consumers claim they would stop supporting brands...

Advertising industry could save millions and cut carbon emissions with Simple production changes, AdGreen report

The global advertising industry is sitting on an untapped opportunity to simultaneously...

Brands lead recognition roll at ADVAN African Awards for Marketing Excellence 2026

Brands asserted their strength, influence and strategic relevance across multiple...