MARKETING EDGE ONTV will feature Akonte Ekine this Wednesday for the concluding part of his exclusive interview. Building on last week’s session, the programme will offer viewers additional insights from the marketing and consumer engagement expert.

Profile of Akonte Ekine

Ekine serves as the Chief Executive Officer of Brand Exchange and leads the Consumers Value Awards (CVA), a platform that enables Nigerian consumers to rate and recognize both private brands and public institutions.

Under his guidance, the CVA has expanded its scope for the first time to include government agencies, highlighting the growing demand for transparency and accountability in both public and private sectors.

Insights on Consumer Engagement

During the interview, Ekine will discuss how the CVA has grown in public participation, recording thousands of consumer votes in just a short period.

He will explain how the platform allows consumers to provide feedback that influences brand and institutional performance, driving accountability and excellence across industries.

Focus on Market Trends

Ekine will also shed light on emerging trends in consumer behavior and brand management.

His perspectives will give viewers an understanding of how consumer insights shape marketing strategies and influence the evolution of both private and public sector operations.

Commitment to Thought Leadership

MARKETING EDGE ONTV continues to provide a platform for leading voices in marketing and communications. By hosting the continuation of Ekine’s exclusive interview, the programme ensures audiences gain practical knowledge and actionable insights directly from industry experts.

Tune In This Wednesday

Viewers are encouraged to tune in this Wednesday to catch the final part of Akonte Ekine’s interview.

The session promises to offer valuable perspectives on consumer influence, market accountability, and the role of initiatives like the Consumers Value Awards in promoting excellence and trust

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