marketing news

NG Clearing positions Nigeria as West Africa’s capital markets gateway

 In an industry where trust is the only currency that truly matters, NG Clearing...

GBFoods strengthens growth agenda with appointment of Adedunmola Ezichi as Category Manager

GBFoods has expanded its leadership bench with the appointment of Adedunmola Ezichi...

Strait of Hormuz closure forces Japan to seek oil from Nigeria in historic supply realignment

 When the Strait of Hormuz constricted in March 2026, global oil markets experienced...

Coca-Cola transforms FIFA World Cup 2026 into collectible moment through football-shaped bottles

 Coca-Cola’s limited-edition football-shaped bottles for FIFA World Cup 2026 represent...

The AI boom is eating itself

 The technology works perfectly. That’s the problem. Microsoft deployed Claude...

How brands celebrated Eid through craft, culture, and creative storytelling

 This Eid season, brands moved beyond surface-level holiday messaging toward work...

Ayodeji Onabajo: Agencies need more than creativity to win today’s clients

Nigeria’s marketing communications industry has entered a new era where creativity...

Ford global CMO Lisa Materazzo departs after three-year tenure

 Ford Motor Company announced 19 May that Lisa Materazzo, global chief marketing...

NFVCB approves 304 films as indigenous storytelling expands

National Film and Video Censors Board has intensified its regulatory oversight across...

NCC pushes smart enforcement, digital shift to tackle rising piracy threat

Nigerian Copyright Commission (NCC) has intensified calls for smarter leadership,...