By Oghale Mafuru Practitioners in the Integrated Marketing Communication industry...
By Zion Rufus E-commerce sales in health, beauty & personal care...
Advertising spend for the 2020 Tokyo Olympic Games is set to hit a record as Kantar...
NBC's TV broadcast of the Tokyo Olympic Games opening ceremony hit a record low at...
In a bid to tackle obesity, the UK government is set to impose a UK-wide pre-9pm...
Africa is the continent with the youngest and fastest growing population in the world,...
Advertising spend in Nigeria declined from N91 billion in 2016 to N88 billion in...
Feelers emanating from the Integrated Marketing Communications industry has shown...
Brands including P&G, Unilever and Mastercard are calling for the industry to...
Mobile adspend across all formats is expected to reach $98.3bn in 2017, representing...