Tag: Marketing News Nigeria

Digital PR Summit calls for influence built on values, not virality

Nigeria digital public relations summit has championed for a  purposeful and strategic...

Xpark360 advertising agency in Nigeria takes global stage with PremiumTrust campaign on World’s largest billboard

Lagos just got louder, and it is not from the usual traffic or street vendors. This...

Agencies face new creative challenges to boost brand awareness – PMI Survey

By Ralph Tathagata A recent survey has shown that about 97% of agencies face mounting...

How real-life experiences are giving brands human voice

Brands are currently leveraging real-life experiences to gain human voice by hitting...

Cannes Lions 2025: Nigeria’s rising creative power and the hope for more wins

Established in 1954, Cannes Lions is a global benchmark for creativity, with the...

Are we listening to what  data is saying?” – Dr. Ajiborode challenges business leaders

Data, in today's fast-paced business environment, is the  backbone of decision-making. ...

MARKETING EDGE Summit: Awopetu unveils strategic edge of data-driven storytelling

  The future of sales and marketing belongs to those who can fuse the precision...

MARKETING EDGE on TV hosts Ekine tomorrow

By Oladapo Olatoyosi Foremost advertising, marketing and brand-centric television...

Lagos, Centre of Excess: Critique or bellicosity

By Tunde Animasaun Sonala Olumhense is a respected and celebrated journalist who...

Spectranet introduces “Jara Scheme”, rewards partners

In a bid to foster customer loyalty and give back to subscribers, Spectranet the...