By Oluwaseyi Lawal The point-of-view (POV) trend is taking influencer marketing...
By Ralph Tathagata In the contemporary atomised world of digital marketing, brands...
By Abimbola Mohammed Okenyi Nnamdi, Senior Manager, Brands Optimal Limited, has...
By Abimbola Mohammed As influencer marketing/campaigns becomes a well-known marketing...
By Ibidunni Banjoko Raheem Olabode, Executive Director, CMC Connect, has stated...
By Ibidunni Banjoko Aderinsola Jolaosho, Managing Partner, ThePush, has stated that...
The world may have slowed down following the crisis occasioned by COVID-19 pandemic,...
By Oghale Mafuru & Felicia Nwosu As the saying goes, “It takes 20 years...
By Oghale Mafuru As part of efforts to break into the new dispensation of marketing...
By Ibidunni Banjoko Consumers have drastically changed how they spend their time...