Author: Segun Otulana

WhatsApp begins username reservations ahead of phone-number-free messaging rollout

WhatsApp has opened reservations for usernames, a new feature that will let users...

The billion-follower vacuum: sports marketing after the Messi-Ronaldo era

The 2026 FIFA World Cup is reviving football's oldest argument — who is the true...

The “Olodo Uprising” is really about what Nigeria rewards, not creators

Rapper Ycee didn't just start a celebrity feud when he coined the term "Olodo Uprising"...

How Porsche’s Black Mambas campaign redefines purpose marketing

In an era when brands are increasingly expected to stand for something beyond the...

Carloha Nigeria extends award-winning Carlohacare 6-6-7 package to new energy vehicles

As the adoption of New Energy Vehicles (NEVs) continues to gain momentum across Nigeria,...

CerAwards 2026: The CeramoVE Edition – How Redrick PR & CeraVe Engineered One of Africa’s Most Talked-About Creator-Led Campaigns

By Redrick PR for CeraVe Nigeria Campaign: CerAwards 2026 - The CeramoVE Edition Brand:...

PEAK 4-5-6 CELEBRATES NIGERIAN CHILDREN, UNVEILS REFRESHED PACKAGING AT NATIONWIDE CHILDREN’S DAY EVENTS

Peak 4-5-6 Growing Up Milk marked this year's Children's Day with a series of vibrant...

PEAK MILK CELEBRATES WORLD MILK DAY 2026 WITH RECORD-BREAKING BREAKFAST EXPERIENCE AND NATIONWIDE CATEGORY EDUCATION CAMPAIGN

Leading dairy brand from FrieslandCampina WAMCO Nigeria Plc, Peak Milk, has successfully...

Betway Appoints Don Jazzy as Brand Ambassador for Nigeria

Celebrated music icon appointed to represent Betway’s brand in Nigeria Lagos,...

Salonpas marks Salonpas Day 2026 with awareness walk in Ojota

Salonpas Nigeria marked Salonpas Day 2026 with a community awareness walk in Ojota,...