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LATEST NEWS

Power Oil headlines MasterChef Nigeria to own the future of food culture and healthier cooking

Power Oil is the headline sponsor of MasterChef Nigeria, marking one of the most...

Microsoft’s AI cost reality check exposes enterprise adoption economic barriers

 Microsoft cancelled the majority of internal Claude Code licences across its Experiences...

IMC

Aim One Company elevates Africa’s marketing talent pipeline as 30 professionals graduate from MMP 2.0, at Lagos Demo Day

Aim One Company has deepened its investment in Africa’s marketing talent ecosystem...

Unilever Nigeria opens 2026 on strong note as first-quarter revenue climbs to ₦59.2bn

Unilever Nigeria has kicked off the 2026 financial year with a robust first-quarter...


Features

OpenAI cuts minimum ad spend to $50,000

OpenAI has lowered the barrier to entry for it's ads service, cutting the minimum...

Every CEO knows AI layoffs will crater consumer spending, but firing anyway beats getting fired

 Over 78,000 tech workers lost jobs in the quarter of 2026, with 48 per cent...

Impressions don’t pay salaries, marketers just spent billions learning why

 Marketing departments across the world just discovered the most expensive...