News

Meta’s moral margin: how much is too much when scam ads drive billions?

Internal documents leaked from Meta Platforms reveal a troubling reality: the company...

Udeme Ufot to speak on “Destination Branding” at National Advertising Conference

The Group Managing Director of SO&U, Udeme Ufot, MFR, will speak on “Destination...

Publicis wins media duty for Unilever’s ice cream business

Publicis wins media duty for Unilever’s ice  business   Unilever has...

Jaguar Land Rover narrows global marketing hunt to three agencies

Jaguar Land Rover has intensified its global marketing review, narrowing the race...

MARKETING EDGE ONTV hosts Remi Ogunpitan this Wednesday

This Wednesday, MARKETING EDGE ONTV continues its engaging discussion with creative...

Diageo’s new marketing playbook: Getting more for less without losing the magic

 Every ad dollar counts these days. Yet Diageo, the global drinks powerhouse behind...

Serene City takes off in grand style as Africa’s Next smart urban revolution

Serene City Properties Limited, a subsidiary of Midoil Refining and Petrochemicals...

Edge Awards: Ilyas Kazeem bags leadership award in marketing

He was trained to calculate pressure, not persuasion; to study molecules, not markets....

WPP clinches $720 million Reckitt Europe media mandate, expanding global momentum

WPP Media has secured a major media partnership with Reckitt, the global health and...

Glo introduces “Take a Guess” to entertain, reward customers

Technology company, Globacom, has launched  "Glo Take A Guess",  an exciting ...