Author: Stephen Jesuwale

ASRA 2026: Carat Nigeria, Beiersdorf earn ARCON special recognition award

...ARCON commends Carat Nigeria, Beiersdorf ...Igwe hails team, Carat Nigeria-Beiersdorf...

Lagos Takes 73% of Nigeria’s OOH Spend but Delivers the Lowest Returns, Nigeria’s First Comprehensive OOH Study Shows

Lagos absorbs roughly 73 per cent of all national out-of-home (OOH) advertising spend...

NTEL returns to Nigeria’s telecoms market with eSIM

Nigeria’s telecommunications operator, NTEL, has made a fresh push into the market...

WalkHeartOn 10.0 highlights the power of purpose-led brand engagement

Power Oil’s WalkHeartOn has reached a significant milestone, completing 10 years...

FirstBank reassures customers on security of FirstMobile app

FirstBank has noted a recent voice message circulating on WhatsApp alleging that...

Marketing Edge Summit 2026: Modernise without losing their cultural identity, Maureen Ifada challenges brands

Dr Maureen Ifada, Marketing Director, FrieslandCampina WAMCO, has urged marketers...

Marketing Edge Summit 2026: Marketers must protect African culture as economic asset – Steve Babaeko

X3M Media CEO Steve Babaeko has urged brands, agencies and policymakers to move beyond...

THE ARCHITECTS OF COMPASSION: How a Decade of Unbroken Consistency Built Nigeria’s Definitive Cultural Movement for Healing

There is a fundamental difference between a brand that enters a market to capture...

Stanbic IBTC drives Nigeria–China collaboration for sustainable growth at Business Without Borders

Stanbic IBTC Bank, a subsidiary of Stanbic IBTC Holdings, recently hosted key stakeholders...

Why you shouldn’t miss FirstBank’s agric and export expo 2026

As Nigeria continues to diversify its economy beyond oil, agriculture and non-oil...

Marketing Edge Magazine © 2026 / All Rights Reserved