An integrated marketing communications industry expert, Izuchukwu Arinze, has advocated...
Cannes Lions has announced the release of the 2019 Global Creativity Report, the...
The 46th Annual General Meeting (AGM) of the Association of Advertising Agencies...
Leo Burnett Lagos, a Humankind company and a leading creative advertising firm has...
Advertising guru and Vice Chairman of Troyka, Jimi Awosika, has called advertising...
About this time 30 years ago, I made my initial foray into marketing communication...
The role of Public Relations has been so much underestimated and most times, relegated...
In a tough consumer economy, pricing and volume can become powerful marketing tools...
Ah, social media marketing - the buzz words of today. When a customer searches the...
The opening keynote of Gartner Symposium 2019 was a comprehensive session on 'winning...