Marketing

Publicis raises full-year forecast, pays bonus after strong third quarter

Publicis Groupe, one of the world's biggest advertising groups, raised its full-year...

A brand is exclusive trademark that has memories – Adefila

By Felicia Nwosu Strong distinctive brands must be able to trigger nostalgically,...

Brands need to deepen customer satisfaction culture – Ohanugo

By Felicia Nwosu Doris Ohanugo, Executive Head, DSTV Media Sales, Multichoice Nigeria,...

ENGIE Energy Access appoints Falola as Global Head of Communications

By Felicia Nwosu ENGIE Energy Access has appointed Funmilayo Falola to lead as...

2023 Elections: LASAA promises level playing ground, warns against lawless deployments

As political campaigns begin ahead of the 2023 general elections, the Lagos State...

Lagos NIPR unveils 7th Digital PR Summit faculty

By Ibidunni Banjoko Nigerian Institute of Public Relation (NIPR), Lagos State...

Mediacraft appoints Oloyede as new GM, COO

Mediacraft Associates Limited, a leading full-service public relations and integrated...

NIMN set to announce bonafide members soon

By Oghale Mafuru The Council of the National Institute of Marketing of Nigeria,...

Andrea Diquez becomes GUT’s first Global CEO

GUT, the independent creative agency network has named Andrea Diquez as its first...

ARCON to enforce 75% local content policy soon

By Oghale Mafuru As part of its mandate to promote ethical advertising and marketing...