Marketing

Lagos NIPR unveils 7th Digital PR Summit faculty

By Ibidunni Banjoko Nigerian Institute of Public Relation (NIPR), Lagos State...

Mediacraft appoints Oloyede as new GM, COO

Mediacraft Associates Limited, a leading full-service public relations and integrated...

NIMN set to announce bonafide members soon

By Oghale Mafuru The Council of the National Institute of Marketing of Nigeria,...

Andrea Diquez becomes GUT’s first Global CEO

GUT, the independent creative agency network has named Andrea Diquez as its first...

ARCON to enforce 75% local content policy soon

By Oghale Mafuru As part of its mandate to promote ethical advertising and marketing...

Advertising Industry unveils speakers for 2022 National Conference

By Oghale Mafuru Organisers of the 2022 edition of the National Conference have...

Technology adoption, collective responsibility for stakeholders

By Zion Rufus Notable hindrances to harnessing technology in Nigeria have for...

Publicis Groupe Africa appoints Govender as new CEO

By Ibidunni Banjoko Publicis Groupe Africa has appointed Koo Govender as the new...

Al Ries, legendary marketing maverick passes at 95

By Ralph Tathagata “It’s better to be first in the mind than to be first in...

NNPC acquires OVH Energy’s downstream assets to reposition Africa

By  Felicia Nwosu As part of its plans to create a leading downstream energy...