marketing news

STL Trustees at 30, the Enduring Legacy of Trust, Stewardship and Corporate Excellence

By Amos Oladele There are institutions that measure success by the number of years...

Spider-Man just proved with great brand power comes great box office returns

Sony and Marvel’s Spider-Man: Brand New Day swung into cinemas last weekend, doing...

UEFA threatens World Cup boycott as FIFA’s private equity plan puts sponsors at risk

Less than two weeks after Spain lifted the World Cup trophy, football is in crisis. On...

Xtratime suspension triggers 72% collapse in MTN Nigeria’s Q2 fintech revenue

MTN Nigeria’s fintech revenue collapsed by 72.4 per cent year-on-year in the second...

Colombia’s new Senator turned her stigma into a campaign strategy and won

Most political campaigns are built around reinvention. Deyci Alejandra Omana Ortiz...

Nigeria dominates Africa as six fintechs make CNBC’s 2026 world top fintech list

Eleven African fintechs have been featured on CNBC and Statista’s 2026 World’s...

Aramide Nwokediuko joins CHI Limited in expanded corporate affairs role

Aramide Nwokediuko has been appointed Director, Corporate Communications and External...

The debate: PR deserves a seat at the table. But the reality is…

By Austin Ayaosi, Lead Analyst at BrandImpact Consulting Public Relations is one...

The Gulf crisis is Nigeria’s double-edged sword

The world’s most important oil shipping route is under fire. And Nigeria, sitting...

Chowdeck data reveals how Nigeria’s salary cycle dictates consumer spending

Femi Aluko, co-founder and CEO of Chowdeck, Nigeria’s fastest-growing food delivery...