Experiential marketing

Our strength is in our ability to deliver on agreed parameters- PSPML boss

By Kasim Bakare With a vision to be the first desired, much-wanted marketing and...

GDM: Leveraging technology for innovative consumer experience

By Kasim Bakare Innovation is the calling card of the future - Anna Eshoo Above...

Experiential in the future will be less of physical engagement – Rosemary Akpo

By Felicia Nwosu Rosemary Akpo, Managing Director of EXP Marketing, the pioneer...

Integral reels out advertising opportunities for brands ahead of 2021/2022 EPL Season

By Felicia Nwosu Integral Sponsorship and Experiential Marketing Limited, the...

Members score EXMAN president as Brand Experience Summit, AGM kick off tomorrow

By Felicia Nwosu Preparation is in top gear as members of the Experiential Marketers...

Experiential agencies should embrace intellectual property protection to stay relevant – Tolulope Medebem

Just one interaction and you will know immediately that Tolulope Medebem is into...

Dwindling economy not caused by Covid-19, but bad fiscal policies – Otis Ojeikhoa

“What is impacting us is not Covid-19; what is impacting us is bad fiscal policies,...

It’s no longer business as usual – Tolulope Medebem

Tolulope Medebem, one of Nigeria’s foremost Experiential Marketing professionals,...

We already have our eyes on Africa and Europe –Oshinibosi

Abelinis Limited, right from inception, has shown itself to be an agency with a difference....

Embracing experiential connection for consumers’ emotional bond

By Felicia Nwosu To capture the heart of your target audience, you have to go...