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LATEST NEWS

Anietie Udoh inspires Caleb University students on building a brand that lasts

Divisional Director, Marketing at Marketing Edge Magazine, Anietie Udoh, has challenged...

Samsung reshapes agency line up, hands media business to Publicis

Samsung has restructured its agency ecosystem in Australia by appointing Publicis...

IMC

No regrets after 45 years: Tunji Oyebanji reflects on 4 decades of leadership as he passes baton at 11 Plc

Few corporate careers span four and a half decades within a single organisation....

MARKETING EDGE celebrates Joshua Ajayi at 40, honouring a visionary Publisher

As Joshua Oluwatimileyin Ajayi, publisher of Brand Communicator, celebrates his 40th...


Features

‎Inside playbook: how The Stamfordham lifted Cascador’s reach 822% by treating live event as product

The African consultancy has spent three editions of Cascador Pitch Day refining...

Election spending may remain muted as brands drive media growth, says Nwagwu

As political activities gradually gather momentum ahead of Nigeria's next election...

Don’t Leave Others to Tell Your Story; Tell It Yourself— Efe Obiomah

Fashion can shape visibility, influence and reputation in ways that go far beyond...