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Dominant media buying trends expected to redefine advertising in 2024

By Zion Rufus  The advertising landscape is undergoing a significant transformation...

AUTO REPORT AFRICA goes digital, launches LUBES West Africa

AUTO REPORT AFRICA, the leading pan-African online automotive magazine, has gone...

IMC


Features

Our goal is to make Amber a legacy brand

I knew that if I failed I wouldn’t regret that, but I knew the one thing I...

mediaReach makes history – Becomes First African Media Company To Win At Festival Of Media Global Awards

MediaReach OMD has become the first ever African Media Agency to win the Festival...

Before starting a career in public relations

By Stanley Olisa Public relations is a communication discipline that is widely...