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Day 1: ARCON National Advertising Conference fireside chat identifies myriad of challenges plaguing IMC sector

By Zion Rufus Marking the largest gathering of advertising practitioners and all...

Nigerian social media ad market to reach US$139.5m by 2028

By Oluwaseyi Lawal The Nigerian social media advertising market spending...

IMC

Features

Interswitch is impacting businesses and communities across Africa and the entire globe- Cherry Eromosele

  Cherry Eromosele is the Group Chief Marketing and Communications Officer...

Ripmark Digital Media creates a first-ever, truly In-Mall Digital network in the South East and Delta State –

  Anaeto Adebayo is the Executive Director at Ripmark Digital Media, a...

How to build and retain brand trust in uncertain times

  Brand trust: Unanimously agreed as being the single most important metric...