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Consumer-centric brands and tasks of promoting responsible drinking

By Felicia Nwosu For most consumer-centric alcoholic brands, the total well-being...

FirstBank set to reward customers with 36million Naira in the second season of its FIRSTMOBILE CASH-OUT promo

FirstBank has launched the second season of its Cash Out promo designed to reward...

IMC

Features

Babajide Olusola Sanwo-Olu: Outstanding Political Brand Icon of The Year

Babajide Olusola Sanwo-Olu is a Nigerian politician and the current Governor...

PR learnings from Davido’s historic CSR

By Stanley Olisa My October byline played up the subject of corporate citizenship...

Ecobank Group: Why we sponsor  Intra-African Trade Fair 2021

By Dele Ojo The Ecobank Group has shed light on its decision to give sponsorship...