9mobile taps Banigbe as new Chief Executive Officer

By Ralph Tathagata

Obafemi Banigbe, an ex-Airtel director, has been appointed as the new Chief Executive Officer (CEO) of 9mobile.

In his new role, Banigbe is expected to collaborate closely with the board of directors of Emerging Markets Telecommunication Services Limited (EMTS), the company operating as 9mobile, and all stakeholders to develop credible and achievable long-term business plans, through the introduction of solutions that address the evolving needs of the Nigerian telecommunications market.

Banigbe will succeed Juergen Peschel, the outgoing CEO, the telco said in a statement on Thursday — adding that Peschel will be retained as a consultant to support the business transformation process initiated under his leadership.

The EMTS said the transition is consistent with its tradition of business continuity to ease the start of a holistic business transformation.

Commenting, the new 9mobile boss said, “The Nigerian telecoms industry is characterized by strong competition, but it is also an industry that provides opportunities for different stakeholders.

“I am delighted to join the 9mobile family and I look forward to using my experience and unique value propositions to lead the company in the next exciting phase of its journey.

“The goal is to build on the existing foundation of the company to create value that will transform the Nigerian telecoms sector.”

Also commenting, EMTS said, “We are excited about the possibilities that lie ahead and the positive impact that Obafemi will have on shaping the future of 9mobile,” the company said.

“He brings along the vision, passion and years of experience from diverse environments, which will consolidate our priorities to provide superior customer experience and sustained network quality.”

The company said Banigbe possesses extensive experience at the C-suite level and brings a profound comprehension of the intricate African business landscape, emphasising the critical translation of business objectives and commercial imperatives into comprehensive strategies that drive successful execution.


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