Category: News

CMO role gains enduring relevance as its future strengthens, says WFA report

By Felicia Nwosu The Chief Marketing Officer isn’t going anywhere, that at least,...

David Wheldon returns as WFA president

By Felicia Nwosu The World Federation of Advertisers (WFA) has appointed David...

Apple named Cannes Lions Creative Marketer of the Year

The Cannes Lions International Festival of Creativity has announced Apple as the...

Rise of digital media is transforming advertising – Gomes

By Khairat Asokomhe Following the turns in the advertising world, digital media...

Marketing Edge ONTV hosts Yomi Badejo-Okusanya this Wednesday

By Felicia Nwosu This Wednesday, MARKETING EDGE ONTV will continue its exclusive...

Razaq addresses digital disruption, misinformation, youth engagement in Nigeria’s PR industry

By Felicia Nwosu Nigeria’s public relations (PR) industry is undergoing a significant...

Radio market set for steady growth, driven by online services, smartphone penetration

By Felicia Nwosu The global radio market is poised for significant expansion,...

Celebrating Yinka Adebayo: A Driving Force in Nigerian Media at 55

By Felicia Nwosu The Nigerian media industry  was agog with excitement as it...

WARC 2025 Media 100 Rankings

The WARC Media 100, the ultimate independent global benchmark of the world’s most...

Abelinis Field Marshal, Oshinibosi launches new book, to donate proceeds to combating polio

Foremost IMC industry professional, experiential marketing expert and Project Marshal...