News

How Nigerian brands turned Mother’s day 2026 into a linguistic, visual, and cultural showcase- Part 2

If Part 1 of Mother’s Day 2026 demonstrated how Nigerian brands moved from generic...

TECNO CAMON 50 Series launches as the pocket imaging master, productivity engine

TECNO has officially unveiled the TECNO CAMON 50 Series, introducing CAMON 50, CAMON...

Indomie backs teenager’s Guinness record ride to promote autism awareness

Indomie has thrown its support behind a cross-country cycling campaign led by 15-year-old...

Selar–Mainstack showdown: Experts offer divergent views as billboard stunt sparks industry debate

Following the recent development that was witnessed between Selar and Mainstack,...

Can intellectual property outgrow the human face that made it famous?

 For decades, the popular TV cast, Papa Ajasco, was not just a character; it was...

Anietie Udoh makes ‘Symbol Awards’ powerlist of  Most Influential Business figures

Anietie Udoh, Marketing Director of MARKETING EDGE, has gained global recognition...

Meta’s AI spending triggers layoff fears as shares rise pre-market

Meta Platforms is reportedly considering one of the largest layoffs in its history,...

A new horizon as Uche Onwudiwe steps into new era of innovation at Tolaram Group

Change rarely announces itself loudly. Instead, it begins quietly through a decision,...

How Nigerian brands turned Mother’s Day 2026 into a masterclass in cultural marketing Part 1

Mother’s Day fell on March 15, 2026, and Nigerian brands showed up with campaigns...

MARKETING EDGE unveils 2026 “Brands to Watch” and “Forces Behind the Brands” edition, celebrating trailblazing brands, visionary minds

MARKETING EDGE, Nigeria’s authoritative, brand-focused, and award-winning publication,...