News

After fintech, Nigeria’s next tech wave will look nothing like the last

Picture this. It is 2015. A Nigerian developer sits in a Lagos co-working space and...

How brands turn milestone anniversaries to  drive stronger consumer engagement for Nigerian businesses

While global brands are using milestone anniversaries to reinforce heritage and strengthen...

Cloudflare just ended AI’s free lunch

On July 1, 2026, Cloudflare announced that, starting September 15, 2026, its default...

Omnicom takes Adidas’ $512 million media account from WPP after eight years

Adidas handed its global media account to Omnicom Media Group, ending an eight-year...

OAAN announces 41st AGM, sets agenda for responsible out-of-home advertising ahead of political campaign season

The Out- of-Home Advertising Association of Nigeria (OAAN) has announced that its...

Nigeria’s insurers are flush with cash and broke on trust

Nigeria’s insurance industry just raised over N100 billion. It has not yet earned...

Anietie Udoh inspires Caleb University students on building a brand that lasts

Divisional Director, Marketing at Marketing Edge Magazine, Anietie Udoh, has challenged...

Samsung reshapes agency line up, hands media business to Publicis

Samsung has restructured its agency ecosystem in Australia by appointing Publicis...

FanMilk Nigeria names Oreoluwa Atinmo first female Managing Director

FanMilk Nigeria has ushered in a new chapter in its corporate journey with the appointment...

Kantar finds engagement alone no longer has guarantees brand growth

Brands investing heavily in creator partnerships are being urged to rethink how they...