News

AI is a collaborator, not a threat — Remi Ogunpitan urges media professionals to adapt

Artificial Intelligence (AI) is reshaping the media and creative landscape as an...

MARKETING EDGE elevates Felicia Nwosu to Deputy Editor in recognition of excellence, industry impact

In a decisive move that reaffirms its commitment to rewarding dedication, innovation,...

ARCON inducts 45 fellows, tasks inductees to be gatekeepers of advertising industry

The Advertising Regulatory Council of Nigeria (ARCON) has inducted 45 Nigerians who...

When virality crosses the line: lessons from the Bokku advertising controversy

A social media controversy broke out this week. It followed an influencer-led campaign...

Omoefe Ohworakpo, the shooting star of digital marketing bags the EDGE Outstanding Digital Marketing Personality of the Decade

Today, we celebrate  a  star who illuminates the brands she touches. Omoefe Ohworakpo,...

ARCON to sanction Bokku supermarket over offensive advertisement

The Regulatory Council is set to sanction the platform owners, advertisers, and agencies...

The quiet force: Femi Adefowokan’s legacy of excellence beyond borders

 Femi Adefowokan recently received the Lifetime Achievement Award at the Marketing...

Glo enhances data bundles, offers more data at no extra cost

In a move that further strengthens its position as Nigeria’s leading telecommunications...

LaPRIGA 2025 Selection Committee calls for nominations for Award categories

The Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR) has...

02 Academy partners with federal government to train youths in AI filmmaking,  digital storytelling

In a strong vote of confidence in its creative excellence and capacity development...