Category: News

Unleash Gen Zs’ talent to unlock innovation in creative sector – experts

By Seun Johnson As a restless and tech-savvy generation with the power to unlock...

Prof. Saibu to lead conversation on ADVAN Industry Dialogue

By Felicia Nwosu The Nigerian Marketing Development Team, an initiative of Advertisers'...

Gen Zs are redefining communication processes in ad spaces – Creatives

By Felicia Nwosu The advancement of technology and the disruptive nature of Generation...

Banks recapitalization to fuel  advertising boom, industry growth

By Seun Johnson A groundbreaking shift has been projected in the Nigeria's advertising...

Cannes Lions announces 2024 shortlisting jury members

...12 new markets represented on the Shortlisting Jury for the first time Cannes...

LIA announces 2024 Design and Package Design jury

London International Awards (LIA) has announced Oskar Lübeck, Chief Creative Officer...

Salonpas launches in Nigeria, offers effective and long-lasting pain relief solutions

Hisamitsu Pharmaceutical Co. Inc., a leading global healthcare company, today announced...

MARKETING EDGE on TV reschedules, hosts Redmond on Friday by 12:30pm

By Felicia Nwosu Due to a live broadcast programme aired on Wednesday, this week’s...

Wema Bank celebrates remarkable journey of 79 years

In a remarkable celebration of heritage and innovation, Wema Bank, Nigeria’s most...

Data breaches hit five times higher in 2024, posing greater risks to advertisers’ personalization efforts

By Zion Rufus  The first half of 2024 witnessed a staggering increase in data...