Author: Abimbola Mohammed

Kantar Media rebrands as Fifty5Blue

Kantar Media has rebranded as Fifty5Blue, marking a significant shift in identity...

PR must bridge the gap between digital agriculture innovation and public adoption- Maryam Abdullahi

As Nigeria confronts mounting pressures of food insecurity, climate disruption, and...

ARCON to hold webinar on tax reform

The Advertising Regulatory Council of Nigeria (ARCON) has announced plans to host...

NIPR positions public relations at the heart of Nigeria’s digital agriculture revolution

The Nigerian Institute of Public Relations has declared that the future of Nigeria’s...

We have moved from storytelling to story proving- Omawumi Ogbe

Public relations practice has fundamentally shifted from storytelling to what Omawumi...

Credibility over Clout: PR experts redefine influence in the age of AI and misinformation

Communication professionals must prioritize internal stakeholder engagement and credible...

Waterloo Water appoints Dentsu Creative as social AOR

Waterloo Sparkling Water has appointed Dentsu Creative as its social agency of record...

ARCON responds to ADVAN’s open letter to the President, defends industry reforms and questions association’s claims

The Advertising Regulatory Council of Nigeria (ARCON) has issued a strongly worded...

NIPR emerges best global PR association, receives presidential commendation

President Bola Ahmed Tinubu has congratulated the Nigerian Institute of Public Relations...

Lafarge Africa honours trade partners at the 2025 customer and transporter awards

Lafarge Africa Plc, a leading innovative and sustainable building solutions company...