Author: Abimbola Mohammed

ARCON AIC 4.0: Experts call for smarter regulation as AI reshapes advertising

Nigeria’s advertising industry is entering a new phase as artificial intelligence,...

Akanmu charges ad industry to confront the triad of platforms, people and regulation

At the 4th Annual Advertising Colloquium (AIC) organised by the Advertising Regulatory...

OOH industry and political campaign season: Ekechi charges OAAN on ethics, fair practice and democratic responsibility

  As Nigeria edges closer to another election cycle, the out-of-home advertising...

FG backs digital innovation, charges industry on responsible advertising as AIC 4.0 opens

Mohammed Idris, Minister of Information and National Orientation, represented by...

ARCON DG calls for collaboration, responsible innovation at fourth Advertising Industry Colloquium

The Advertising Regulatory Council of Nigeria (ARCON) has opened the fourth edition...

Playing to Win: Efosa Aigbe urges professionals to turn Nigeria’s economic realities into growth opportunities

As businesses navigate the second half of 2026 amid economic reforms, persistent...

Disney and TikTok’s new deal signals a deeper shift toward creator-led entertainment

Disney and TikTok have struck a first-of-its-kind partnership that could reshape...

Dentsu wins TVS Motor’s media mandate in crore account shift

Dentsu has won TVS Motor Company’s consolidated media planning and buying business,...

Sound corporate governance practices crucial to Nigeria’s economic growth- Board chair, NB Plc, Juliet Anammah

The Board Chair of Nigerian Breweries Plc, Juliet Anammah, has underscored the importance...

Talent is everywhere, the table is not: IMC’s unfinished case for a seat at Nigeria’s creative economy

Every ambitious number eventually meets the industry expected to deliver it. In Nigeria's...

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