The Adweek 50 honours exceptional business leaders in 2023
By Ralph Tathagata
The Adweek 50 has honoured exceptional business leaders who are innovating, collaborating and driving results for their brands. Top on the list is Verizon’s Kristin McHugh.
According to the organisers, while 2023 has been a challenge for many sectors of the marketing ecosystem, there are unequivocal standouts whose products and people are driving business forward.
“Just look at Nvidia, which is transforming how marketers work; or Kroger, Target and Albertsons, retailers embracing their roles as media platforms; or Uber, which has turned rides and deliveries into a $650 million ads business.
“Behind all these success stories are the people driving growth for their companies. And that’s where the Adweek 50 comes in,” Adweek said in a statement.
Adweek is a weekly American advertising trade publication that was first published in 1979. It covers marketing, creativity, client-agency relationships and the media, technology and platforms which support the global marketing ecosystem.
Each year Adweek honours companies and individuals in the marketing and media industry by giving out several different awards, such as the Adweek 50, Brand Genius, Creative 100, Agency of the Year, Media Plan of the Year and Marketing Vanguard.
What’s more? Adweek’s Media All Stars has been running since 1985 and honours individuals in the following categories: Executive of the Year, Rising Star and All Stars.
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