PR

Global copywriting services market projected to near $48.89bn by 2032 amid rising brand content demand

Fresh insights from Introspective Market Research show that the global copywriting...

Wizkid surpasses 19 million spotify listeners, proving endurance of  carefully built global music brand

Nigeria’s Afrobeats export Wizkid has entered a new phase of global influence after...

WPP explores sale of Burson in first major divestment under new CEO

WPP is considering the sale of Burson, signalling the first major portfolio shake-up...

CMH launches mentorship programme for young communications professionals

The Communicators Mentorship Hub (CMH), a new initiative dedicated to empowering...

AI is both opportunity and threat, Ogunsanya warns as he calls for accountability in the age of intelligent systems

Segun Ogunsanya, chairman Airtel Foundation, has warned that artificial intelligence,...

CMC Connect unveils Crisis-X, Africa’s first AI-driven crisis management platform

CMC Connect LLP has launched Crisis-X, an artificial intelligence driven crisis management...

Control the panic, master the problem: Edet urges PR practitioners to embrace AI before crisis forces them to

When a crisis hits, the first casualty is rarely reputation. It is logic. That was...

NIPR Lagos chapter monthly clinic turns spotlight on AI, crisis communication in commemoration of IWD

The Nigerian Institute of Public Relations (NIPR) Lagos State Chapter has continued...

We have moved from storytelling to story proving- Omawumi Ogbe

Public relations practice has fundamentally shifted from storytelling to what Omawumi...

HASG urges dialogue as industry tensions persist

The Heads of Advertising Sectoral Groups, HASG, has called for calm and renewed engagement...