Marketing

Barilla picks Publicis for new global campaign work

Barilla, an Italian multinational food company, has repositioned itself on a global...

Awards: Between value addition and vainglory

By Ibidunni Banjoko What really makes Award winning tick? Is it the recognition...

ScholarX partners Airtel to launch mobile learning platform

ScholarX Technologies Ltd., an EdTech start-up, has announced that it will be collaborating...

Nigerian Exchange Group launches new corporate identity

Nigerian Exchange Group (NGX Group) Plc., a leading financial market infrastructure...

Diageo trials low-carbon glass whisky bottle

Diageo, the global drink giant has partnered with glass manufacturer Encirc to trial...

Brands jostle for prominence in the energy drinks space

By Felicia Nwosu Energy drinks are widely promoted as products that increase energy,...

YBR to manage USAID youth empowerment campaign

Lagos and Abuja based creative solutions company, YBR (Yellow Brick Road), has been...

Cannes Lions announces 2021 jury members

Highest ever representation from global brands, platforms, entertainment and technology...

Budweiser rewards “smooth kick-off” campaign winners

Budweiser, top quality lager beer and official sponsor of the English Premier League...

‘Never Watching Alone’: Shock results in UCL quarter-finals first leg as Heineken unveils new merchandise

The first leg of the UEFA Champions League Quarter-Finals got off to an entertaining...