Marketing

‎Nsibidi Fables champions Africa’s creative and digital future

Creative technology, education and content studio, Nsibidi Fables, convened educators,...

‎World PR Day 2026: Golden Age of strategic PR in the era of convergence

Every July 16 is celebrated globally as World PR Day. WPRD commemoration, which...

‎HBM Nigeria’s transition represents new chapter of growth – Alade-Akinyemi

HBM Nigeria Plc, formerly Lafarge Africa Plc, says its transition to a new corporate...

Plus Acuity backs PRADWAVE 5.0 to bridge Nigeria’s marketing talent gap

Plus Acuity has reaffirmed its commitment to developing the next generation of marketing...

Kia turns competitors into toys in bold new Seltos campaign

In one of the most creatively confident automotive campaigns of 2026, Kia America...

Nigerian agencies should send clients to Cannes, not just creatives — Two industry voices spark important debate

A conversation that started on Instagram has grown into one of the most honest and...

‎Africa’s first beverage intelligence platform debuts hybrid summit in Nairobi on July 25

Africa’s multi-billion-dollar beverage industry is set to get its first dedicated...

OAAN announces 41st AGM, sets agenda for responsible out-of-home advertising ahead of political campaign season

The Out- of-Home Advertising Association of Nigeria (OAAN) has announced that its...

‎NBC commissions three new production lines at Asejire, Challawa; deepens commitment across Nigeria

Nigerian Bottling Company (NBC) Ltd., a leading consumer packaged goods company and...

TBWA\Concept’s CEO transition from Nwosu to Isitua-Onukwu signals shift from vendor to IP-owning creative firm

TBWA\Concept Unit Nigeria, one of Nigeria’s oldest and most influential creative...