Marketing

Global copywriting services market projected to near $48.89bn by 2032 amid rising brand content demand

Fresh insights from Introspective Market Research show that the global copywriting...

Wizkid surpasses 19 million spotify listeners, proving endurance of  carefully built global music brand

Nigeria’s Afrobeats export Wizkid has entered a new phase of global influence after...

Nigerian Breweries returns to profitability, signals stronger outlook despite macroeconomic pressures

After two consecutive years of heavy losses that tested the resilience of one of...

A Life Etched in Dignity: MARKETING EDGE honors Pa Abolaji Ezekiel Oyeyipo Fadolapo

Some lives are not merely lived they are quietly inscribed upon the conscience of...

‎Lagos Food Bank introduces new campaign to tackle hunger in Lagos ‎

By Ralph Tathagata ‎ ‎Lagos Food Bank, a non-governmental organisation dedicated...

Publicis Groupe records strong Q1 2026 revenue growth

Publicis Groupe has reported a strong start to 2026, posting revenue organic growth...

Disney plans to lay off up to 1,000 employees in marketing overhaul

The Walt Disney Company is preparing to cut up to 1,000 jobs in the coming weeks,...

Anietie Udoh lands prestigious NYF Jury role, emerges Nigeria’s sole voice on global panel

Anietie Udoh, Director of Marketing at Marketing Edge, has secured a major international...

Plans underway as National Advertising Conference sets stage for 2026 edition

The National Advertising Conference (NAC) has announced plans for its 2026 edition,...

Lanre Adisa advocates measurable industry action to advance Women in Advertising

Lanre Adisa, Founder and Chief Creative Officer of Noah's Ark Communications and...