Coca-cola

‎Top 50 Brands Nigeria 2025 report names Dangote, MTN, Glo as leaders

Top 50 Brands Nigeria is an independent brand and market research organization. It...

Marketing Edge Summit: Treat AI as co-creator, not replacement – Osato

Marketing Director at Moët Hennessy Nigeria, Osato Evbuomwan, stated that the real...

Publicis secures Aldi’s global media mandate amid retailer growth push

Publicis Groupe has clinched Aldi’s global media account and emerged victorious...

FirstBank joins as sponsors for Calabar Entertainment Conference

Hit FM, the leading radio station in Cross River State and organizer of the Calabar...

Coca-Cola modifies its alcohol beverage venture in new partnership for growth

‎To drive growth in the growing U.S. spirits market, Coca-Cola has adjusted Red...

AJIBORODE ABIODUN: An exemplary industry leader

Dr. Ajiborode Abiodun is a seasoned expert with nearly three decades of experience...

Repel or attract? The polarization trap in modern branding

It often feels like the loudest businesses win in today’s marketing culture. Shock...

PepsiCo rallies on strong Q2 results, upgraded 2025 outlook

PepsiCo Inc. has recorded a notable share price surge over the past quarter, advancing...

Reclaiming journalism’s place of pride with a call to return to core principles

Once hailed as the conscience of the nation, Nigerian journalism now stands on fragile...

IMC market surges toward multi-billion dollar milestone

The global integrated marketing communications (IMC) industry is entering a period...