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AXA Mansard’s “Culture of Care” campaign: When a fisherman’s folktale meets a philosophy of putting people first

AXA Mansard Insurance has launched a new 60-second “Culture Care” campaign that...

Brenda Nwagwu makes history as first female president of MIPAN

A new chapter has opened in Nigeria’s media buying and advertising industry as...

MIPAN AGM 2026: Babaeko challenges media practitioners to own Nigeria’s data, meaning and tomorrow

For decades, media planning and buying in Nigeria have evolved from an industry largely...

ARCON AIC 4.0: Experts call for smarter regulation as AI reshapes advertising

Nigeria’s advertising industry is entering a new phase as artificial intelligence,...

OOH industry and political campaign season: Ekechi charges OAAN on ethics, fair practice and democratic responsibility

  As Nigeria edges closer to another election cycle, the out-of-home advertising...

Advolution: Industry leaders warn Nigerian Ad agencies to lead change or be led by it

The Nigerian advertising industry was handed a blunt message at the weekend: adapt...

ARCON sets 2026 Industry Colloquium for August 6, targets the future of advertising

The Advertising Regulatory Council of Nigeria (ARCON) has announced the 2026 edition...

FG Directs ARCON, NBC to enforce strict discipline on 45-Day Ad payments

Alhaji Mohammed Idris, Minister of Information and National Orientation, has directed...

OOH maintains momentum as brands reclaim visibility

Out-of-home (OOH) advertising continues to demonstrate remarkable resilience and...

Unilever concludes US$3.3bn media review, retains WPP as largest media partner

Following a $3.3bn global media pitch, FMCG giant-- Unilever has reappointed WPP's...