Tag: Advert

Study reveals shocking secret behind ads that win at Cannes Lion

One takeaway from a massive machine-learning analysis of 25,000 Cannes-winning ads...

 X3M Ideas unveils plans to acquire offshore agency

X3M Ideas, one of the leading creative agencies in Nigeria, may be making an announcement...

WPP slashes revenue forecast as clients cut spend

WPP shares have crashed more than 10% after the world's biggest ad group cut its...

Are advertising awards all they have cracked up to be?

Ad agencies, led by Paris-based Publicis Groupe, wonder about the value of award...

Utomi to speak at OAAN’s 32nd AGM

Professor of Political Economy and management expert, Patrick Utomi, is expected...

Admen worry on future as markets get eroded

The recently held Annual General Meeting of the Association of Advertising Agencies...

Insight may shun Publicis Groupe’s directive on Cannes

The shock decision by Publicis Groupe, one of the world’s largest marketing agency...

Omnicom unbundles MTN Nigeria’s marketing communications account

• As PHD West Africa warehouses media account The suspense is finally over and...

MRM//McCann Wins its First-Ever Grand Prix at Cannes Lions Festival

MRM//McCann, a leading global customer relationship agency, today won its first-ever...

Cannes Lions announces complete list of juries for 2017

The Cannes Lions International Festival of Creativity has today announced the juries...