MARKETING EDGE on TV hosts Oyebanji tomorrow

By Felicia Nwosu

MARKETING EDGE on TV, Nigeria’s foremost brand-focused, marketing and advertising television programme, will this Wednesday be hosting Adetunji Oyebanji, the MD/CEO of 11PLC, formerly known as Mobil Oil Nigeria PLC., in its Industry Conversation segment.

The educative programme will be coming up on TVC News, DSTV Channel 418 at 12:30 pm and on WAP TV at 8pm, with a repeat broadcast on WAP TV on Thursday at 9.30am.

MARKETING EDGE ONTV is a 30-minute package that comprises brand news, brand in focus and industry conversation.

This week’s episode will be featuring the concluding part of the MD/CEO of 11PLC’s conversation, and he will be sharing some of the customer experience initiatives and other fresh perspectives to activate and drive business growth with strategic lens.

As a marketing veteran, he has been an integral part of the oil company, with a wealth of expertise and knowledge that have helped to build a fantastic legacy among the most loved brands.

Mr. Oyebanji is also the 1st Vice President, Institute of Directors of Nigeria and a former Chairman, Body of Fellows of National Institute of Marketing of Nigeria (NIMN)

He has diverse and rich experience across various industries and his drive for operational excellence and business acumen has helped his career to be punctuated with numerous achievements. This includes award recognition by MARKETING EDGE as the Outstanding Oil & Gas Brand Personality of the Decade.

His unparalleled expertise, coupled with unwavering commitment has helped him to position and steer the multinational oil company to an unprecedented heights, helping to bolster its market presence through strategic leadership.

Mr. Oyebanji’s extensive knowledge, strong leadership skills and innovative thinking have also helped him to head several membership bodies, which include: immediate past Chairman, Major Oil Marketers Association of Nigeria; Immediate Chairman, Petroleum Downstream Group; Lagos Chamber of Commerce and Industry among several others.

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