MARKETING EDGE marks Customer Service Week, commits to customer satisfaction

By Felicia Nwosu
As Nigeria joined the rest of the world to mark this year’s customer service week, Nigeria’s leading marketing and advertising publication, MARKETING EDGE, has restated its commitment to a robust, unparalleled and top-notch customer service for its esteemed customers.
The award-winning, brand-focused company also expressed its profound appreciation to its customer care team, acknowledging their immense contribution in upholding its brand credibility and nurturing good relationships with its clientele.
The theme for the 2023 edition of Customer Service Week is “Team Service.” This serves as an important reminder that no matter where frontline reps are working, irrespective of their job titles, or how they serve customers, everyone is on the same team.
Focusing on this year’s theme, Mr. John Ajayi, Publisher/CEO of MARKETING EDGE, reiterated that the brand-centric firm is committed to consistently remaining within the ambit and purview of its pay-off-line and brand promise anchored on customer personalisation by “promoting the brand idea”.
Ajayi attested to the invaluable contributions of customers to the growth of the business, and reaffirmed that MARKETING EDGE will continue to see the customer as its bedrock and driving force, by developing and deepening customer satisfaction culture through customised and personalised  service offerings.
He also affirmed that the organization over the years has built an unwavering team spirit which has helped to sustain its growth.
Customer Service Week (CS Week) is an international event celebrated annually during the first full week in October when customer-oriented organizations and institutions around the world recognize the importance of customer service excellence to their organizations.
The 2023 Customer Service Week will run from the 2-6th of October, 2023.
It serves as a unique period for customer-centric brands to demonstrate dedication to good customer service, as well as thank their  teams for improving customer service, and reflect on what needs to be improved.
The five core goals of the Week include to celebrate front-line staff who are the flag bearers of the company, thank customers for their loyalty, remind the team of the need to be a customer-centric organization, tell customer service success and renew dedication to service excellence.
The week-long  celebration  has a lined-up of interesting and interactive activities to spice up the event and to make it more memorable  for staff and  other participants  who  will join the world to celebrate CS Week  from Monday  to Friday 6th October.
The official Customer Service Week hashtags are #TeamService, #CustomerServiceWeek2023 and #CSWeek2023 while the themes of each day include:
 Day 1: The Future of Al
 Day 2 Service with respect day.
Day 3 Customer Service as a Profession
Day 4: Driving sustainable growth
Day 5 Service Recognition day
Customer Service Week is celebrated  annually across the globe since 1991 when the U.S. Congress proclaimed it a nationally recognized event. Customer Service Week celebrations have since spread across the globe and in 2016 the Week was celebrated in all 50 U.S. states and 60 countries. The global celebration is recognized across various sectors of the global economy such as leading financial, healthcare, insurance, manufacturing, retailing, hospitality, communications, not-for-profit, and educational organizations, as well as government agencies, and others.

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