MARKETING EDGE Awards 2021 gathers momentum

Plans are in top gear for the hosting of the eight edition of MARKETING EDGE Annual National Marketing Summit of Brands & Advertising Excellence Awards. The awards ceremony, which celebrates excellence in Nigeria’s Integrated Marketing Communications industry, has always been the greatest convergence of industry eggheads.

Recall that the event, a two-in-one initiative aimed at promoting the brand idea, debuted with the yearly hosting of national Stakeholders Summit in 2013. An initiative of MARKETING EDGE, Nigeria’s leading industry magazine, the award was conceived to reward excellence across the nation’s integrated marketing communications spectrum. The awards ceremony has become the acme of events in the calendar of industry stakeholders in Nigeria and a talking point globally.

As expected, the industry is gearing up for this yearly marketing ritual and enquiries are pouring in daily from industry practitioners, brands and international partners.

Mr. John Ajayi, Managing Director and Publisher of MARKETING EDGE Magazine, assured industry stakeholders that this year’s edition promises to be better in terms of content and grandeur.

“We are set to once again wow the industry this year. As you all know, we have repeatedly kept our promise that we will continue to better ourselves in delivering on our commitment to expanding the brand idea. The event has been widely accepted and applauded by not just the industry but many Nigerians, both private and public.  It has since become an iconic brand on its own and is gaining more and more traction, both within Nigeria and in the international community. Each edition has always been an improvement on the previous one, and has always turned out better, bigger and more glamorous. The Marketing Edge Excellence Awards 2021 will not depart from this tradition,” he said.

The twin programme of MARKETING EDGE Annual National Marketing Summit of Brands & Advertising Excellence Awards is a yearly offering of MARKETING EDGE magazine, Nigeria’s leading brands and marketing publication, to the IMC industry as a demonstration of its commitment to its vision of ‘Promoting the Brand Idea’. As is the tradition, the Summit, which will be virtual, will hold a day before the Award night.

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