MARKETING EDGE Publications Limited has announced the 2026 EDGE National Stakeholder’s Summit (virtual via Zoom) and the prestigious EDGE Awards Night (in-person). The two-in-one event is a definitive gathering for visionary business leaders, agency practitioners, disruptive innovators, and pioneering brands, designed to catalog the blueprint for the future of Nigeria’s Integrated Marketing communications industry and other sectors of the economy.

The EDGE summit is slated for Thursday, 24 September, from 9 AM to 2PM (two sessions) via Zoom, while the EDGE Awards Night would be held on Friday, 25 September, at 10 Degrees Events Centre, Billings Way, Oregun, Lagos.

The themes for this year’s National Stakeholder’s Summit are “CULTURAL AUTHENTICITY AS CURRENCY: TURNING HERITAGE INTO MODERN BRANDING & MARKETING” and “THE CREDIBILITY MANDATE: NAVIGATING TRUST, TRUTH AND TRANSIENCE IN MARKETING COMMUNICATIONS”.

The EDGE National Stakeholder’s Summit will feature a dynamic lineup of two Guest Speakers and interactive panel discussions for two sessions.

The first session shall have industry thought leader Steve Babaeko, CEO / Chief Creative Officer at X3M Ideas as keynote speaker, and Omawumi Ogbe, Founder/ Managing Partner at GLG Communications; Jay Chukwuemeka, COO/ Managing Partner, Imaginarium Marketing Communications; Femi Odugbemi, Founder/ Executive Producer at Zuri 24 Media; Maureen Ifada, Marketing Director, Friesland Campina WAMCO; Koye Abiola, Managing Partner/ Founder at Imaginarium Marketing Communications; Franklin Ozekhome, Executive Vice President at Chain Reactions Africa; Kelechi Nwosu, Non-Executive Director at TBWA \ Concept and Bola Balogun, Founder and CEO at Glam Brand Agency as speakers.

The second session shall have Dr. Omotola Bamigbaiye-Elatuyi, a seasoned commercial and strategic planning leader with more than 25 years of experience across the financial services and Fast-Moving Consumer Goods sectors, as the lead speaker. Lined up as speakers for the session are: Ayodeji Tobun, Managing Director at IBST; Abimbola Ijaniyi Gaga, Nigeria Sales Lead at JCDecaux; Damola Richard Salvador-Adebayo, CEO and Lead Strategist at Digisplash, and Sheriff Lanre Akinpelu, Founder, Strategy Trybe.

As the IMC industry and other sectors of the Nigerian economy evolve, the EDGE summit serves as a critical platform for knowledge sharing and actionable insights.

As the sun sets on the summit on Thursday, the spotlight will shift on the EDGE Awards Night on Friday, to the crowning achievement of the year.

This year’s prestigious EDGE Awards Night would be celebrating the benchmarks of creativity and innovation by recognising the extraordinary agencies, brands, businesses, professionals and indefatigable thought leaders who did not just navigate the market but redefined it.

Simply put, winning this year’s EDGE Awards carries unparalleled prestige. Out of hundreds of audited submissions, only the absolute benchmarks of creativity, innovation, resilience, and strategic leadership will take home the iconic EDGE trident.