Brands

MARKETING EDGE thanks sponsors and partners for backing the EDGE Awards

MARKETING EDGE, the consumer-focused publication widely read across Nigeria's marketing...

Global advertisers move beyond hours as new models reshape agency remuneration – WFA

For global brands, the question is no longer simply how many hours an agency works,...

LAIF partners with The Loeries to strengthen governance and technical capability

The Lagos Advertising and Ideas Festival (LAIF), West Africa's premier celebration...

AI, ethics, human insight must shape marketing’s next chapter – Udeme Ufot

Udeme Ufot, MFR, Group Managing Director of SO&U,has urged professionals in Nigeria’s...

MARKETING EDGE EDGE AWARDS 2026: Celebrating excellence beyond borders, honouring John Ajayi’s enduring legacy

From a vision born of passion and an unwavering belief in the power of brands to...

Great ideas, bold innovation must drive excellence beyond borders – Amos Oladele

Amos Oladele, Managing Director/Editor-in-Chief of MARKETING EDGE, has called on...

From the Abuja to Port Harcourt, to Ibadan and finally Lagos, Indomie Palooza turns everyday moments into shared experiences

From Abuja to Port Harcourt, to Ibadan and Finally Lagos, Indomie Palooza Turns Everyday...

Omotola: Brands cannot advertise their way to credibility without proof

A brand may command attention, dominate conversations and attract millions of views,...

Brands must balance quick sales with long term value and local insight- Abiola

Chief Executive Officer of Imaginarium Marketing Communications and Vice President...

Apple expands iCloud+ in Nigeria, adds Apple TV, Apple Arcade

By Hilda Muonanu Apple has expanded its iCloud+ subscription offering in Nigeria,...