Brands

JustMarkets appoints Jennifer Okorhi as Regional Marketing Manager

JustMarkets has strengthened its regional growth ambitions with the appointment of...

 OOH remains the industry’s real world reference point – Olawale Adegoke

The Chief Executive Officer of Nimbus Media, Olawale Adegoke, has firmly stated that...

Power Oil’s Exclusive running Community Initiative: A Blueprint for Experiential fitness Marketing

Power Oil's execution at the Access Bank Lagos City Marathon 2026 represents a significant...

Heineken strengthens executive bench with Romain Apert technology appointment

Global brewer, Heineken has moved decisively to strengthen its digital leadership...

WPP targets £500 million in annual savings as profits plunge 71%

WPP has unveiled plans to cut £500 million in annual costs by 2028 as part of a...

Brands with enduring taglines that reignite flashback to iconic brand storytelling

Brands with enduring taglines have continued to  reignite flashback to iconic brand...

Driving growth through sustainability: FirstBank’s commitment

FirstBank’s Commitment sustainability has become a critical priority for businesses...

Opinionated sacks founder, Mark Fitzloff

Mark Fitzloff, founder of Portland-based creative agency Opinionated, has been fired...

Nestlé strengthens strategic pivot following mixed year

Nestlé has reported its full year 2025 performance, and the global food group clearly...

Global ad market races toward $1 trillion as AI, retail media reshape spending patterns

Global advertising investment is set to surpass the historic $1 trillion mark in...