Author: Mofeoluwa Awe

MTN Nigeria raises alarm over cost of operations

MTN Nigeria reported ₦355.5 billion profit after tax in Q1 2026, a 165.9 per cent...

Mirinda rebuilds brand identity around smiles

Mirinda launched its “Smile Please” global platform on 28 April 2026 alongside...

KitKat turned “Have a break” into physics

 For 88 years, KitKat told people to take a break. Millions ignored the advice whilst...

X launches standalone XChat messaging app

 Recently,  X officially launched XChat recently, creating standalone encrypted...

WPP reports 6.7% revenue decline in Q1 2026

 WPP reported first quarter revenue less pass-through costs of £2.26 billion, down...

FirstBank confirms appointment of Olayinka Ijabiyi as Group Head, Marketing and Corporate Communications 

 Olayinka Thomas Ijabiyi is a seasoned marketing and corporate communications professional...

How global markets drive business growth

 When Flutterwave processed cross-border transaction from Lagos trader selling to...

Nigeria launches three-year internet upgrade plan

 Nigerian Communications Commission inaugurated Nigerian IPv6 Council on Thursday...

Nigeria quietly wrote off Meta’s $32.8 million data privacy fine

 The Nigeria Data Protection Commission quietly settled with Meta Platforms Inc....

Marketers automated themselves into irrelevance, mastering tools & forgetting how to read the room

 Nigerian marketing teams invested millions in martech stacks, analytics platforms,...