Author: Mofeoluwa Awe

The new balancing act between creativity, credibility, and control

Generative AI has moved from research labs to marketing boardrooms at record speed....

Olufemi Oguntamu named judge for the 2025 International Content Marketing Awards UK

Olufemi Oguntamu, Founder and CEO of Penzaarville Africa, has been appointed as a...

EDGE Awards honour Sucre House as industry leader in influencer marketing

Sucre House of Entertainment has been named the Outstanding Influencing Marketing...

The business of culture: why investors should pay attention to EWA 2025

For decades, the global spotlight on Nigeria was anchored by our oil and gas sector....

Funso Aina honoured as outstanding PR & corporate communications personality of the decade

 Funso Aina, Senior Manager, External Relations at MTN Nigeria, was honoured with...

Edge Awards Honours Lakinbofa as ‘outstanding public relations personality of the decade’

 At the 2025 Edge Awards, Lakinbofa Goodluck, Public Relations Manager at MTN Nigeria,...

Omotola Oronti: putting Nigeria on the global gaming map

When the Emerging Leaders of Gaming (ELG) 40 Under 40 Class of 2026 was unveiled,...

TECNO continues its winning streak with two prestigious awards

Global innovative technology brand TECNO has once again affirmed its leadership and...

EDGE Awards 2025: what the winners tell us about marketing’s next chapter

The EDGE Awards 2025 did more than honour marketing leaders. Instead, it captured...

Layering with purpose

Decoration is a common pitfall in marketing and advertising. A showy campaign, a...