Author: Abimbola Mohammed

An Evening of Many Honours: ARCON celebrates advertising pioneers, brands and agencies at maiden ASRA

It was an evening of recognition for the people who helped build Nigeria’s advertising...

Skills, sport and enterprise: Nestlé Nigeria’s long bet on the country’s young people

Nigeria’s young population is often described as either its greatest asset or its...

BOI reports record ₦644.9bn disbursement, advances ₦200bn intervention as it targets 2027 growth

The Bank of Industry (BOI) has outlined plans to deepen financing for Nigerian businesses...

Lavazza awards global media account to Omnicom following eight-month review

Italian coffee brand Lavazza has appointed Omnicom Media to handle its global media...

Political advertising regulation must be fair, inspire confidence—Lanre Adisa

Lanre Adisa, president, Heads of Advertising Sectorial Groups (HASG), has called...

ARCON, INEC, industry leaders urge compliance with political advertising rules ahead of 2027

Political parties, campaign organisations and media owners have been urged to prioritise...

Fearless Energy Drink powers Felabration 2026 finale, celebrates boldness, music and unapologetic self-expression

From electrifying rap battles and dance challenges to captivating live performances,...

Political competition no excuse for unapproved adverts, attacks on opponents— Dr. Fadolapo

Dr. Olalekan Fadolapo, Director-General of the Advertising Regulatory Council of...

Political Advertising: Odenigbo warns campaigns, agencies and media houses against flouting compliance rules

Political parties, campaign organisations, advertising agencies and media owners...

When gratitude meets great marketing: How Rite Foods turned a CEO’s birthday into a brand story

How a simple thank-you message became an opportunity to celebrate leadership, showcase...