Marketing Edge

African startups attract $2.49 billion as investors back fewer, bigger deals

African startups raised $2.49 billion in the first nine months of 2026, as a stronger...

Dangote Refinery IPO puts Nigerian investors and capital market in the spotlight

The planned public listing of Dangote Petroleum Refinery and Petrochemicals is drawing...

Understanding your milk options: A dietitian’s guide to choosing the right milk

By Tito Ipinmoye Buying milk used to be simple. You walked into a supermarket,...

Omnicom Africa ‘Welcome to the Noise’ Conference: Graham Cruikshanks urges shift to continental self-reliance and AI distinctiveness

As the 2026 Omnicom Africa 'Welcome to the Noise' Conference opened on Tuesday, October...

Docu2Data Limited crowned Young Transit Advertising Platform of the Year

In a clear affirmation of the rising weight of digital out-of-home media in Nigeria,...

NEXUS emerges Outstanding Consumer Electronics Brand of the Year

NEXUS, a leading consumer electronics brand in Nigeria, has been named **Outstanding...

MARKETING EDGE honours Chinonyerem Opara as Outstanding Marketing Personality of the Year

Chinonyerem Opara, Head of Category, Home Care, at PZ Cussons Nigeria Plc, has been...

Are B2B brands reluctant to advertise on TV?

For many business-to-business (B2B) brands, television advertising may seem better...

FMNWN walk for breast cancer awareness

On the 12th October 2026, the FMN Women Network (FMNWN), the Amazing Amazons, brought...

Getty Images files for bankruptcy protection as AI competition and failed Shutterstock merger force restructuring

One of the world’s most recognisable names in visual media is seeking court protection...