Tag: brand

Goalr App reinvents influencer marketing through active brand experiences

Nigeria's fitness platform goalr is transforming how brands connect with audiences...

Navigating brand boycotts in an age of hyper-sensitivity

By Felicia Nwosu Across the globe, a single misstep can plunge even the most established...

Business-friendly loans will make SMEs thrive – NICA

By Taiwo Osho The availability of loans with low interest rates and flexible repayment...

MARKETING EDGE on TV hosts Ekine tomorrow

By Oladapo Olatoyosi Foremost advertising, marketing and brand-centric television...

Lagos, Centre of Excess: Critique or bellicosity

By Tunde Animasaun Sonala Olumhense is a respected and celebrated journalist who...

Spectranet introduces “Jara Scheme”, rewards partners

In a bid to foster customer loyalty and give back to subscribers, Spectranet the...

MARKETING EDGE on TV reschedules to host Adedeji today by 6:30 pm

Leading brand-centric, advertising, and marketing television programme, MARKETING...

Bank of America hit with $250M fines, refunds

Bank of America, one of the biggest banks in the US, has been slammed with $250 million...

Chevron CEO engages Ross Sorkin on energy demand, carbon emissions

By Kingsley Odii In a compelling session at the Aspen Ideas Festival, Mike Wirth,...

Investors raise $10m for Lab-Grown-Brain-Cells AI

An Australian based startup, Cortical Labs has received $1omillion as seed capital...