The rise of the Covid-19 variants is causing brands and agencies to once again reassess...
By Abimbola Mohammed Advertisers have long been collecting first-party data like...
By Ibidunni Banjoko From the birth of the modern internet to the shift to mobile,...
WPP’s GroupM North America unit has appointed JiYoung Kim, as its Chief Product...
Dentsu International has announced the appointment of Nnenna Ilomechina as its global...
OMD, a global media buying and planning agency, has been appointed by Global Pharma...
Dr. Tayo Oyedeji, a business leader with startup and corporate organization experience...
By Oghale Mafuru Foremost and leading brand centric television programme, MARKETING...
Feelers emanating from the Nigerian Marketing and advertising eco-system have revealed...
Barry Loughrane, one of the great men who passed the sand of time in the advertising...